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Soline d’Aboville - scenographer
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Valérie Henry

vh@valeriehenry.com

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January 2018 – Hermès Swiss windows – House of games. This project invits the passerby into a world where a mischievous animal tells the story : the rabbit.
January 2018 – Hermès Swiss windows – House of games. The story unravels in multiple scenarii incorporating the collections as tools to the magic tricks.
January 2018 – Hermès Swiss windows – House of games. Products and rabbits hatch games all together to make the passerby smile, invited to tag along in this monochrome worldn animated by shadows, dragging the people away from their day-to-day reality.
Summer 2017 – Soline d’Aboville designed the swiss Summer 2017 windows for Hermès. Soline d’Aboville designed the swiss Summer 2017 windows for Hermès.
Summer 2017 – The function of objects are twisted and the collection become the protagonists of this scenery.
2017- Those window decors bring you up to the market : silos become spices, accessoires grow as plants, shows are cooked as chicken and belts slip into a travelling cabinet of curiosities.
2017- To celebrate September, Soline d’Aboville create a colorful and joyful decor where collections, once again are twisted. Photos © Hermès Suisse
Spring 2015 – To celebrate Fall, Hermès asked Soline d’Aboville to design a decor suggesting a stroll in Paris. The most famous products, and therefore the House metiers are displayed in various humorous ways.
Spring 2015 – A silk scarf reads the newspaper in a public square where sculptures wear scarves, whereas shoes walk around Montmartre ; bags cross the street at red light and accessories are loved up in the cozy garden of the Rodin Museum. Paris is drawn in background as a reminder and a tribute to the House and its collections.
Spring 2015 – Hermès – The Stroll – 2015. Swiss Hermès boutiques.
October 2014 – Inspired by the small organisers designed by Lancel in the 1920’s, the windows designed for the opening of the new Lancel boutique in Nanjng display a multitude of miniature documents and archives floatting around. Soline d’Aboville signs a narrative decor puts the emphasis of the House patrimony, source of inspiration for its contemporary creations : signatures, catalogs and previous campaigns are associated in a sort of pixel cloud, creating a background to the most recent collections.
Summer 2017- Hermès.
Summer 2017- Hermès.
Summer 2017- Hermès.
2014 – Window design tribute to Takashi Murakami – Louis Vuitton, avenue des Champs Élysées, Paris.
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  • Soline d’Aboville (FR)